Aimee Engelmann

Aimee Engelmann

Flipside Group Founder

  0407 332 906   aimee@flipsidegroup.com.au  https://www.linkedin.com/in/aimeeengelmann/
Julie-1

Julie Dillon

Growth Consultant
  www.linkedin.com/in/juliedillon/

About me

With 25+ years in FMCG general management, marketing, innovation, strategy,  transformation, M&A and leadership development,  I have driven profitable growth for some of the biggest companies and  brands in Australia & Asia Pacific, North America, UK and Europe. I  draw from a deep bench of experiences, insights, leadership lessons and failures, tools and tactics to understand opportunities, diagnose issues and anticipate barriers to help accelerate performance and maximise results  for clients.

What I do

I offer a range of customised consulting and advisory services to Boards, CEOs and top teams including:


  • Strategy development
  • Brand development, differentiation & premiumisation
  • Revenue growth and margin management
  • International expansion
  • End to end enterprise management

  • Driving scale for FMCG

  • Strategies for wholesale, retail/omni

  • Innovation and disrupting incumbents

  • Accelerating growth mindset

  • Coaching top teams

Education, qualifications and awards

 

  • Masters in Digital Marketing
  • Post Graduate Diploma in PR and Journalism
  • Diploma in Digital Marketing
  • Bachelor of Business Marketing
  • Lean Six Sigma Yellow Belt Certification
  • Prince 2 Project Management Certification

Proven success

  • Managed and scaled businesses ranging from $100million-$900 million in revenue in FMCG, wholesale, professional and retail in health, household, beauty, pet nutrition. Delivered results across geographies
  • Accelerated profitable growth of a branded and wholesale business: revenue $570million & $112M EBITDA
    • Delivered EBITDA growth of 12% (3 year CAGR 2022-2024) in context of category growth of ~3%
  • Designed and delivered company transformation - overhauled executive leadership and key talent, relaunched R&D and innovation, developed roadmap on capability, systems and processes
  • Brands and Businesses
    • Colgate-Palmolive
    • EBOS Group Pty Ltd
    • Hills Pet Nutrition
    • SoftSoap
    • EltaMD
    • PCA Skin
    • Colgate Professional
    • Sanex
    • BlackHawk
    • Vitapet
    • Animates
    • Lyppard

Looking to substantially increase your

organisation's growth trajectory? 

Latest Blogs

28 August, 2025
By Mark Engelmann Two different approaches to CRM implementation and does it really matter which one you... When I reflect over my career to date, which I was doing earlier today when walking my dogs, it occurred to... Read More read more arrow
29 April, 2025
By Mark Engelmann Why Sales Without Marketing is a Risk You Can't Afford to Take Hiring a skilled, 'hunter'-type salesperson to bring your product to market sounds like a dream scenario,... Read More read more arrow
28 March, 2025
By Finella Panlilio The Messy Middle: rethinking the traditional customer journey If you've been clinging to the idea of a linear customer journey — awareness to consideration to purchase —... Read More read more arrow