HubSpot's AI powered Company Research, Customer Service, Data, Prospecting, Brand Research, RFP, Sales to Marketing, Customer Health, Personalisation, Knowledge Base, Blog Research, Closing, Social Post Agent
HubSpot's AI Agents are your always-on teammates. They work across marketing, sales, and customer service to handle the repetitive, low value task while you drive the strategy.
Known as Breeze Agents (because they make life a breeze) these customisable Agents are an AI-powered solution built to supercharge your CRM.
From managing deals and data entry to responding to customer queries and qualifying leads, HubSpot’s intelligent AI does the heavy lifting - so your team can focus on what matters most.
What can HubSpot Agents do?
With so many options available, you new AI Agents and Assistants are here to help automate repetitive work and elevate human impact.
Sales Agents
Automatically log and summarise sales calls with Call Recap Agent who can take your call notes and update your CRM and deals with the information discussed.
Enrich contact records and update deal stages.
Qualify leads and notify your team in real time with target customers using the Prospecting Agent.
The Company Research Agent lets teams configure and personalize a research agent to deliver insights that match their team’s priorities
Customer Service Agents
Improve sales to customer service handoff with the Customer Account Agent so your team can focus on growing relationships, not recreating history
Answer questions for your customer 24/7 with the HubSpot Customer Agent who can answer questions from your knowledge base, websites and external urls or documents
Respond to common support queries instantly.
Route tickets to the right teams based on urgency and topic.
Generate knowledge base articles from support conversations.
Data Agents
Instantly get answers to business-critical questions
Use Data Agent to research information about your customers and quickly populate that data within properties in your CRM
Use Data Agent to quickly conduct research within Data Studio based on information both in and outside of your CRM
Automate your data research by letting Data Agent inject researched insights into your automations
Let Data Agent pre-qualify leads by researching valuable insights about potential customers to evaluate fit and likelihood to buy.
Set up AI generated smart properties to automatically determine if a new lead is a great fit.
Marketing Agents
From personalized post suggestions to fully formatted drafts for each network, the Social Post Agent helps you create, refine, and schedule high-quality content.
Use your brand voice, not the AI’s. The Brand Assistant agent uses your brand tone, emoji preferences, hashtags, and per-network rules to generate content that feels like you wrote i
Analyse campaign performance and suggest optimisations.
Personalise website content based on visitor data.
Blog Research Agent is an AI-powered content engine designed to research topics, identify sources, and write high-quality, SEO-optimized blog posts
Save Hours on Manual Tasks > Let AI handle the admin work.
Accelerate Sales Cycles > Respond faster, follow up smarter.
Improve Customer Experience > Deliver instant, helpful support 24/7.
Boost Marketing ROI > Create content and insights faster than ever.
Work Smarter with Your CRM > Seamlessly integrated into your HubSpot tools.
Who are AI Agents for?
Whether you’re a growing startup or an enterprise with multiple teams in HubSpot, HubSpot Agents are built to scale with you:
Sales Teams looking to spend more time selling, less time entering data
Customer Support Teams aiming to resolve queries faster
Marketing Teams seeking smart content creation and campaign insights
RevOps Leaders ready to unlock efficiencies across the board
Ready to see it in action?
HubSpot Agents are transforming how teams work inside the CRM. Book a demo to explore real-world use cases and discover how you can automate smarter, not harder.
